Core Values

Growing together

Our customer’s success is our success. We are an integral part of our customer’s team, which means short lines of communication, personal involvement and faster results. Our people make the difference. Reflection on our performance is done together with the customer. We learn, improve and grow together.

App4mation growing together
App4mation customer minded
Customer minded

We dare to say no. We listen to your needs and wants to get to the core of the issue in your organization. This way, we deliver on your business challenge. Driving a successful change means taking ownership, allowing us to deliver the best employee experience in your organization with our solutions.

The extra mile, the extra smile

We deliver what we promise, and we always go The Extra Mile. We are not afraid to invest and take risk to help you. We don’t stop until you’re satisfied. We are energetic and enjoy what we do, and we like to spread this enthusiasm by putting The Extra Smile on your face.

App4mation deliver promise work
App4mation continuously learning
Continuously learning

Our people come from all over the world. With over 20 nationalities, they bring diverse backgrounds, experiences and knowledge. This allows us to continuously learn from each other. As such, we organize knowledge sharing events, we established our 4Mation Academy and invest in personal and professional development.

Fun and energetic

We are driven and bring energy and fun to the workplace. We combine creativity, innovation and fun elements in everything we do. Working at App4mation is all about innovation, ambition, drive for change, creativity; all reflecting in knowledge events, hackathons, sports events and Fun4U activities.

App4mation fin and energetic team
App4mation innovating workplace
Make the world a better place

As our people are committed to helping organizations achieve their ambitions, they are evenly committed to making a positive impact on society and environment. Therefore, we keep on innovating, providing a great workplace and support the communities we work in and with. We are proud of what we achieve for customers but also what we achieve for the rest of the world.


We contribute to our community by sponsoring local art initiatives, such as the Creative Coding Utrecht foundation. We believe digital artists find new ways to use technologies, and as such, are a big source of inspiration for businesses to solve challenges in innovative and unique ways. During our annual hackathon, we involve artists in our creative process to find one-of-a-kind solutions.


We believe in the power of sports to build coherent communities consisting of healthy and (therefore) happy people. That is why we sponsor local sports teams and provide the means to steer their organization. We stimulate our people to be actively engaged in sports and we sponsor initiatives by taking part in diverse sports events.


We want to minimize our impact on the environment to keep our planet healthy. That is why our applications save valuable resources and reduce waste. As an employer, we contribute through a mobility policy that fosters the use of public transportation. We minimize travels to clients or offices abroad by using advanced communication technologies available to us, such as video conferencing. At our offices, we offer a wide range of fair trade and biological products to reduce our CO2 footprint and separate our waste. It doesn’t stop at these initiatives; we keep on searching for new ways to make a positive impact on the environment we live and work in.

People & Diversity

We have over 20 nationalities working at our offices with their own unique skillsets and backgrounds. With our diversity, we bring added value in everything we do. For example; we enable people in society to be at their best by coaching them, providing knowledge sharing events, giving lectures (e.g. lectures about the cloud at schools). We learn from each other, help each other and combine our efforts and differences in one team. That’s how we grow.

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Arthur van Schendelstraat 650
3511 MJ Utrecht
@ 2020 App4Mation